When prospective customers encounter negative sentiment content for phrases related to a brand, they will abandon the conversion funnel all together, resulting in lost leads or transactions.
GC Global Marketing utilizes proprietary techniques to showcase positive and neutral sentiment content that is informative and accurately reflects your brand in search results, while driving down placements with content that do not accurately represent or potentially mislead prospective customers. When it comes to owned media and ensuring proper positioning of your brand in search, using automated tools is not sufficient for managing online reputation.
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